Adapted: To commemorate the beginning of October National Cyber Security Awareness Month, Enough Is Enough® (EIE) today launched "P*rn Free Wi-Fi," a new initiative to encourage corporate America to join the fight to prevent the Internet-initiated sexual exploitation of children.
EIE has been on the frontlines of Internet safety since 1994 and this campaign is its latest effort to protect children online.
"Now is the time for corporate America to take a stand against Internet p*rnography and child p*rnography that is damaging children," said Donna Rice Hughes, CEO of EIE. "For 20 years, children have been spoon-fed a steady diet of online p*rnography, with few laws or barriers of entry. Recent peer-reviewed research shows the extreme nature of Internet p*rnography is having a destructive impact on the mental, emotional and sexual health of adolescents, including addictive and even criminal behavior.
"This is now a global public health issue that must be addressed holistically," Hughes continued. "Parents, corporate America and law enforcement must share the responsibility to protect the younger generations, and we must do so now - together."
The initial phase of EIE's "P*rn Free Wi-Fi" campaign specifically requests McDonald's and Starbucks to lead the way in this fight by implementing p*rnography filters in their more than 25,000 combined restaurants in the U.S.